The Minecraft movie installed the wrong habit
A billion people know the block game. Almost none of them will make one. That's the gap Remix is aimed at.

The Minecraft movie made a ridiculous amount of money and proved, again, that game IP is Hollywood's favorite cheat code. Jack Black yelling about blocks. Crowds showed up. Merch moved.
Cool. But watching someone else's world isn't the same as building one.
Minecraft's real magic was always the creative mode loop — place a block, place another, suddenly it's 2 AM. The movie can't install that habit. It can only remind you it exists.
Remix sits in a different slot. Not "watch the blockbuster." Make the thing. Describe a game, remix someone else's, publish it to a feed where people actually play it the same day.
Banana Hunt wasn't made by a studio. Neither was Chromix. They're the kind of small, weird, personal games that don't get a theatrical release — but do get hundreds of thousands of plays when the barrier to try them is zero.
Hollywood will keep mining game IP. We'd rather grow the supply of people who can make the next one.